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Case Study: Creating
New External Consulting Group
International Consumer Electronics Conglomerate
Situation
This electronics giant was challenged around the globe and looking for new
ways to distinguish themselves through new customer-oriented services. They
approached Kendall Consulting Group for help in strategy formulation and implementation,
business process reengineering, and the development of new consulting skills
in systems professionals.
Approach
Kendall Consulting Group was selected after a review of several hundred firms
because of the breadth of services, personalized approach we offered, and
our experience with Japanese companies. We worked with senior managers to
derive several new strategy elements, including the establishment of a new
consulting services group. We worked with senior managers to ensure the implementation
path was well understood and to garner support for the strategy. KCG was also
asked to further define and implement a multi-week education program for several
hundred managers and staff on the consultative approach and consulting skills
needed to make the new organization a success.
Key Value
KCG brought their knowledge of business strategy, customer service and consulting
to bear in the strategy setting phase of this work. The recommended approach
fit the ability of the organization to change and adopt the new strategy.
KCG then used its expertise in the development of internal and external consulting
organizations to customize and deliver a multi-week education program for
several hundred hand-picked staff that were to be the core of the new consulting
services. Attendees became enthusiastic supporters of the new strategy and
their role as new consultants.
Results
Attendees of the consulting skills education program said the program had
changed their mindset and personal abilities. They said they could immediately
use the skills in their client work to improve customer satisfaction. Several
immediately landed new revenue-generating work attributed to having attended
the program. This added momentum to the new strategy. Many said the program
was the best they had ever attended.
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Kendall Consulting Group
is an international general management consulting firm specializing in strategy
execution, change management, and executive education. We invite you to contact
us for how we might help you and your company grow and prosper.
© 2002 Kendall Consulting
Group of Sarasota, Inc. All Rights Reserved. |
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